News » A need for intense hydration

A question of melanin
Like the skin, the hair contains melanin. But unlike the epidermis, the hair is a dead matter which cannot regenerate once destroyed. You should know that the skin that tans is actually a defense system of melanin which reproduces by creating a barrier against UV. Where the skin follows this automatic anti-aggression process, the hair will only be able to undergo the effect of the sun's rays since it cannot regenerate into melanin. Result? A dried out strand, losing vitality, melanin and therefore color.
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A need for intense hydration
Assaulted by the sun and its UV rays but also by sea salts, chlorine in swimming pools and sometimes pollution, the hair finds itself in a crisis situation with completely detached scales and a melanin at zero point. It becomes essential to provide them with the maximum possible care Masks, oils, adapted and non-aggressive shampoos, moisturizing sprays ... The choice is legion and makes the hair beauty routine a real cocooning moment.

Good advice from Marc Oliveau, Eksperience expert and member of the Revlon Professional technical team
For Marc Oliveau, it is important never to neglect the sun protection part of the hair. "I always tell clients and I insist, the hair is like the skin, we have to protect it as much as possible from UV rays which will dry it out. With suitable lace wigs styling waxes (anti-UV filters), no-rinse sprays or even hair products enriched with keratin to apply generously before and after each exposure. "

Aida's good advice, colorist at the Salon Coloré by Rodolphe
"Always use a protective oil with SPF when you go to the beach. The best is to mix this oil with a moisturizing mask and then braid your hair. It is essential to rinse your hair with fresh water every night, however it is not necessary to wash them with shampoo every day (it can dry them even more).